What are the Advantages and Disadvantages of Online Business Ventures?

The advent of the Internet is such a boom for business, especially small scaled and/or home business ventures. 50 years ago, nobody could have foreseen such opportunities like online business. Recently, a huge score of entrepreneurs are going into online business. Like any business venture, it has its own perks and pitfalls.

Advantages

Several home business ventures are benefiting greatly from the Internet. They are releasing their wares to a global market. More and more people, (potential buyers and traders) are logging on and discovering business opportunities within. Basically, any product or service that is registered on the World Wide Web has a limitless market that transcends age, culture, geography and time zone.

Many small home business ventures start off simply with a computer, a modem and a line. This makes up a fraction of the conventional business overhead expenses (i.e. rental space, utility and electricity installment, etc.)

A bookseller business can simply start off in a single room of a house or an apartment. The bookseller company can barter, sell, and even track down the delivery of its wares via the Internet. A bookseller home business can also become a one-man company, saving more money by not hiring staff or crew. Plus, there is always that allure of being your own boss, and managing your own time, isnt there?

Many online business ventures also seek the help of professionals in the Internet Marketing business. Internet Marketing is relatively low-cost, especially if your compare it to the tri-media forms of advertising. It is also proving to be the most cost-effective considering that the Internet can be accessed by a global market something that no newspaper printing company, TV broadcasting company or radio broadcasting company has ever accomplished before.

Also, people on the net are buying and selling everything under the sun literally. Information, products and services are limitless: comic book collections, computer downloadable games, fresh fruits, lingerie, real estate, technical assistance, travel accommodations, etc. The Internet gives its consumers and traders the power to explore.

Also, with the advent of technology, paying for any interaction is as easy as filling out a form and opening an account with Visa. Money can be transferred via Internet banking, with the bonus of being able to digitally track transactions. This is particularly helpful to one-man home business ventures that do not have the liberty of straying beyond the range of their computers.

Disadvantages

Competition is fierce. Unlike conventional business establishments that are limited by geography (whose competitors are basically also in the same general location,) online business ventures have global competition. One too many companies offering the same thing at low, lower, lowest prices can kill any business, small home business ventures in particular. Because competition comes in all forms and shapes, your sales pitch would have to be truly attention-calling. If you are not versed with e-commerce protocol, seek professional advice.

Internet patrons are finicky people. Stuff gets old pretty quickly. It takes a lot of creativity and a lot more time in front of the computer to really make your site work. Internet patrons dont conform to loyalties with any one company; there are many more sites that are more adept at updating their sites enticing your one time patrons. You should join the bandwagon, and not be run over by it.

Because most transactions happen over the web, many people consider the transactions to be efficient, yes but also overtly impersonal, cold and even inhuman. It is a bit ironic to see that while the Internet is bridging the world closer, it is also making the world quite faceless, nameless and less trustworthy.

With the proliferation of business in the net, there is also a proliferation of scam artists out there. Con is the name of the game. To a discerning consumer or trader, making any transaction over the web is risky business, especially that part where you have to give them access to your account number. As an e-commerce entrepreneur, it will take a lot of convincing to make a sale. If your budget can take it, it might also be wise to consult professionals from the Internet Marketing business. They can help you home business to no end.

And lastly, (and probably the one most dire consequence of being in the digital world,) when power is interrupted, it can wreck havoc on any and / or digital transactions.

Stephen C Campbell (MBA, MSc, MCIM) is a business consultant who has conducted business throughout Europe, Far East & U.S. He specializes in helping businesses use the new technologies as a part of their business strategies.http://www.onlinebooksellingbusiness.com

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